{"id":52088,"date":"2024-06-06T07:12:12","date_gmt":"2024-06-06T11:12:12","guid":{"rendered":"https:\/\/centricconsulting.com\/?p=52088"},"modified":"2024-05-24T09:26:35","modified_gmt":"2024-05-24T13:26:35","slug":"3-essential-ai-tools-for-business-every-leader-needs-to-know","status":"publish","type":"post","link":"https:\/\/centricconsulting.com\/blog\/3-essential-ai-tools-for-business-every-leader-needs-to-know\/","title":{"rendered":"3 Essential AI Tools for Business Every Leader Needs to Know"},"content":{"rendered":"

In this blog we discuss three AI tools for business every leader should familiarize themselves with to embrace their time-saving potential.<\/h2>\n
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If you\u2019re a leader in your organization, you probably already know how to work quickly and get results. Strong time management skills might be, at least in part, why you hold a position of influence today. If productivity superpowers have served you well throughout your career, don\u2019t let them stand in your way now. Too many top executives are missing out on the time- and stress-saving potential of emerging AI tools for business.<\/p>\n

Leaders often say they don\u2019t need AI tools or assistants because they already \u201chave a system\u201d for their daily work. In other cases, leaders may be unaware of new and emerging ways to work smarter, not harder. Some know that AI business tools<\/a> exist but don\u2019t have time to stop their hectic schedules and learn them.<\/p>\n

Regardless, with technology evolving every day, it can be tough to know exactly how the AI business tools available on the market might apply to you.<\/strong> We share three game-changing AI assistants every executive needs to know about, plus simple steps to incorporate them into your routine.<\/p>\n

1. Open-Access (and Proprietary) Chatbots<\/h2>\n

Chatbots: We\u2019ve all heard of them. We all have at least one co-worker who swears they use AI (like ChatGPT or Google Bard, now called Gemini) to write everything now. And yet, many leaders have little or no idea what the implications of these tools are for their organization, let alone their own daily workflow.<\/p>\n

Chatbots are a type of artificial intelligence<\/a> that learns by processing large volumes of text from various sources. They can then generate new text, up to a certain length, in response to prompts or questions from human users.<\/p>\n

People often think about chatbots in customer service roles (like the help bots on retail websites). While many companies benefit from that external-facing function, leaders and professionals can use chatbots to help themselves, too. Tools like ChatGPT<\/a> can generate first drafts of everything from emails to proposals, presentations, surveys, and more.<\/p>\n

These tools are often free through the web \u2014 simply search for \u201cchatbot\u201d to see various options appear. Advanced and app-based versions are available at subscription rates as well.<\/p>\n

Importantly, companies can create \u201cstand-up\u201d or proprietary chatbots that run (at least in part) on text data from their own environment. This capability can help leaders generate original materials and answer on-the-go questions using their company\u2019s own data.<\/strong><\/p>\n

Microsoft Azure is one tool that can help organizations create their own chatbots. Open-source resources are also available for companies with limited budgets.<\/p>\n

Don\u2019t Get ahead of Yourself<\/h3>\n

Once executives realize chatbots\u2019 incredible speed and flexibility, they often use bots as a crutch. Leaders can quickly become over-confident in the quality of chatbot outputs or over-reliant on their help.<\/p>\n

Don\u2019t make that mistake. These bots are excellent for idea generation and draft creation but cannot replace human insight.<\/p>\n

Read AI-generated materials carefully. Bots can get you about 80 percent \u201cthere\u201d in terms of quality and productivity, but you know far more than they do. It\u2019s up to you to fix clunky speech, correct assumptions, weave in stories, and enrich details based on real, human experience.<\/strong><\/p>\n

The good news is that bots can help you start your toughest assignments. Editing a draft is easier than staring at a blank page.<\/p>\n

Don\u2019t Let Fear Hold You Back Either<\/h3>\n

At the other end of the spectrum, we sometimes see hesitation from leaders considering proprietary chatbot solutions. Some worry that allowing AI to run on company data might reduce data security or increase liability. Some fear that making these tools available to employees might change their work culture and values for the worse (such as by making people \u201clazy\u201d or \u201cdishonest\u201d about their contributions).<\/p>\n

These concerns are understandable, but they\u2019re not a reason to reject AI. Instead, this is where AI meets data strategy<\/a>. Rather than avoiding AI, smart companies will take a careful and strategic approach to AI adoption.<\/p>\n

If leaders aren\u2019t sure how to keep their data secure<\/a>, they can work with third-party vendors to implement the right protections. If they\u2019re worried about maintaining a healthy culture, they should collaborate with employees to ensure AI design and implementation enhances productivity and creativity for all.<\/p>\n

Companies that adopt AI tools with open, healthy dialogue tend to thrive. In contrast, companies that just say \u201cno\u201d to AI often may make themselves more vulnerable to risk because employees use chatbots anyway.<\/p>\n

2. On-Demand Image and Video Generation<\/h2>\n

Even if you don\u2019t work with images and videos right now, every leader should know that on-demand image and video generation exists. AI-generated visuals have made remarkable strides in recent months. They are now crisp and high-resolution, often virtually indistinguishable from human-generated images. With the right prompting, these AI business tools can bring the exact scenario you envision to life.<\/p>\n

For marketing, communications, and engagement officers, the benefits of AI-generated images are clear: The ability to tell stories and create visuals without the time, labor and costs of original shoots is often invaluable. For leaders in other areas, like business and technology, the speed and ease of AI-generated images introduce new possibilities for business as usual.<\/strong><\/p>\n

Stories are powerful, and visuals bring stories to life. Images can help people grasp the importance or feasibility of a new idea, understand a plan of action, or even consider a prototype. For instance, a chief marketing officer could prototype a marketing campaign and then test and refine their storyboard before investing in it. A chief technology officer could map a new process or create a scaled product model before purchasing a patent.<\/p>\n

As with chatbots, AI-generated photos and videos are now remarkably accessible. A quick Google search will turn up dozens of no- and low-cost options. Many of the business tools you already know and use, like Canva or Adobe, now have built-in image or video-generation features.<\/p>\n

Remember and Respect Creative Professionals<\/h3>\n

While the potential to increase the impact of your business deliverables with custom images is exciting, you must use this technology responsibly. These AI tools for business are not a replacement for human work.<\/strong><\/p>\n

While AI-generated images or videos reduce the amount of work available for creative professionals, including photographers and videographers, set designers, and actors, to name some, they also introduce ethical concerns like the possibility of people\u2019s work, personal image, or likeness being used without their consent or compensation.<\/p>\n

At the very least, before using any AI-generated images or videos, assess whether the creative professionals whose work is feeding the algorithm or being used to generate new images:<\/p>\n